Updated on 09/23/2026

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GROOVE MOCKTAILS

GROOVE MOCKTAILS

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Detailed description

Description :

100% cocktail experience. 0.0% alcohol.


GROOVE Mocktails is a contemporary range of ready-to-drink, completely alcohol-free cocktails, created for consumers who want to enjoy the flavour, ritual and social experience of a cocktail without alcohol.


Inspired by iconic bar classics, GROOVE recreates recognisable cocktail profiles through carefully developed recipes, subtle carbonation and a convenient ready-to-serve format. The result is a modern proposition perfectly aligned with the growing NoLo and mindful drinking movement — without compromising on taste or experience.


The range presented at SIAL Paris includes four cocktail-inspired flavours:

· Orange Spritz – juicy orange with a distinctive floral bitterness, inspired by the Italian aperitivo tradition

· Strawberry Daiquiri – a vibrant combination of strawberry and citrus, balancing sweetness with refreshing acidity

· Cosmopolitan – cranberry, lime and orange notes inspired by the iconic New York cocktail

· Cuba Libre – a refreshing interpretation of the Caribbean classic, combining cola and lime notes


GROOVE Mocktails contain 0.00% alcohol, are gently carbonated and are suitable for vegan and vegetarian consumers.

Designed for parties, social occasions, events or simply as an adult alcohol-free alternative at home, GROOVE gives retailers and distributors an accessible way to tap into one of the most dynamic areas of the beverage market.


GROOVE – CLEAR HEAD. REAL FEELINGS. 0.0%

Exhibitor

Exhibitor

XL ENERGY MARKETING SP. Z O.O.

XL Energy Marketing is an international beverage company with over 25 years of industry experience and a strong presence across global markets. Since 1999, we have been developing, producing and commercialising beverages designed to meet evolving consumer needs and emerging category trends.


Our portfolio combines established brands with new, forward-looking concepts across energy drinks, functional beverages and alcohol-free alternatives. We work closely with distributors and retail partners worldwide, supporting them not only with reliable supply, but also with market know-how, brand development and marketing expertise tailored to local market realities.


Headquartered in Warsaw, Poland, with a state-of-the-art production facility in central Poland, XL Energy Marketing controls the entire product development process — from concept creation and R&D to laboratory testing, manufacturing and quality assurance. This fully integrated approach gives us flexibility, speed to market and consistent product quality, supported by internationally recognised standards and certifications.


With more than 2 billion products sold worldwide and distribution across five continents, we combine proven FMCG expertise with a strong focus on innovation, long-term partnerships and responsible business development.


At SIAL Paris 2026, we are presenting selected brands from our growing portfolio, including BUM BUM Energy Drink and GROOVE Mocktails, as well as our newest functional beverage concept, PROBLY — a prebiotic, lightly carbonated drink with fibre, fruit juices and low sugar content, selected for the SIAL Innovation programme.


We are looking to connect with international distributors, importers, retailers and business partners interested in distinctive beverage concepts with strong commercial potential, scalable production and dedicated marketing support.

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