
The new era of food: How is personalised nutrition transforming consumer choices?
Why is food becoming a territory of personalisation?
What are the major food trends for 2026? What is personalised nutrition? Why is it becoming a strategic priority for manufacturers and food brands? These are key questions for agrifood industry players as this topic establishes itself as a defining force for the decade ahead.
This exclusive white paper, developed in partnership with NellyRodi, helps you anticipate emerging food dynamics. It also highlights strategic opportunities for food professionals in the lead-up to SIAL Paris.
A strategic tool for agrifood decision-makers
Simple and precise tool to enhance individual performance tracking
Meal prep time and daily cooking routines
Healthier eating habits for improved well-being
Consumers no longer want standardised products. They expect offerings tailored to their profile, age, health, lifestyle, and values. Personalised food solutions have become an important way to stand out for:
- Agrifood manufacturers
- Innovative brands
- Distributors
- FoodTech players
- R&D and innovation managers
In today’s fast-changing sector, driven by growing segmentation and rapid technological innovation, understanding the key areas of personalised nutrition is essential. Professionals of the food industry need clear insight into these strategic territories to better meet customer expectations.
Explore the key areas of personalised nutrition
Behind the word “personalisation” lie very different cultural, emotional, scientific and technological dimensions that are reshaping the global food industry. Customised nutrition is no longer just an emerging trend, it represents a deep transformation in the way consumers relate to food, health and wellbeing. Driven by evolving customers expectations, data-driven technologies, preventive health awareness and the demand for tailored food solutions, personalised nutrition is redefining purchasing decisions and brand strategies alike.
In this white paper, we explore seven key innovation territories that structure this transformation. These strategic areas are influencing the food value chain and are guiding the future landscape of the food market worldwide.

1. Well-being
- Tangible benefits
- Healthier alternatives
- Precise nutritional criteria
2. Pleasure
- Intensity
- Emotional reassurance
- Enjoyment without guilt
3. Independence
- Snacking
- New habits
- Individualised portions
4. Constraint
- Anti-waste recipes
- Accessible and balanced products
- Simplified ingredient lists
5. Conviction
- Vegetarianism, veganism
- Boycotts
- Choosing ethical brands
6. Influence
- Virality
- Cultural trends
- Self-expression
7. Performance
- Glycemic monitoring
- Nutritional DNA
- AI
Towards an evolution of the agrifood market
These strategic areas provide a fertile ground for innovation as personalisation becomes increasingly important. They interact and overlap, creating new opportunities to:
- Develop ultra-targeted offerings
- Expand collaborations
- Adapt the production chain
- Strengthen consumer relationships
Understanding personalised food solutions is key to anticipating the next decade of the food industry.
Food: A territory of personalisation at the heart of SIAL Paris
This white paper is designed to help food industry professionals understand the challenges and opportunities of personalised nutrition. An initial overview of emerging trends, new consumer habits, innovation territories, and other key insights was shared in the SIAL Insights video report in December 2025. The discussion will be expanded and enriched in the full study, scheduled for release in June 2026.
At SIAL Paris, personalised nutrition will also be explored in depth during a dedicated summit as part of the SIAL Summits programme. Leading experts will take the stage to analyse the ongoing transformation of global food demand, focusing on how consumers balance values, health, and pleasure. The summit will also highlight emerging dietary trends, the evolving roles of retail and food service, and the strategic opportunities this shift creates for food industry professionals.
This is a unique opportunity for professionals to gain in-depth insights from the white paper and understand its strategic implications for innovation and the agrifood market.
Our partner

NellyRodi

See you in October!
SIAL Paris is the leading trade fair for food challenges worldwide.
We work hand in hand with all the players in the food industry.
Join your peers from 17 to 21 October 2026 at Paris Nord Villepinte.




