Updated on 09/16/2026

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KAWAIINE Sweet potato snack - <p><strong>KAWAIINE – Sweet Potato Snack</strong></p><p>A uniquely crafted snack made from whole Japanese sweet potatoes — skins and all. Amazingly sweet with no added sugar, it's a snack you'll find your hand reaching for again and again.</p><ul><li><strong>Amazingly sweet, naturally</strong> — A unique production method brings out the sweet potato's natural sweetness without any added sugar, leaving you pleasantly surprised it's sugar-free.</li><li><strong>Just two ingredients</strong> — Made simply from sweet potato and rice bran.</li><li><strong>Rich in dietary fiber</strong> — Made using the whole sweet potato, including the skin, which contains yarapin — a natural compound known to support digestion and gut health.</li><li><strong>A response to food waste</strong> — Ibaraki Prefecture is a leading producer of dried sweet potatoes, with an estimated 2,000 tons of peels discarded each year. This product uses the whole potato, skin included — true to its name, "Peel (Kawa) Good (Iine) = Kawaiine."</li></ul><p>Features: No added sugar, salt, or oil; no MSG added; free from the top 28 allergens; no preservatives.</p><p>A popular pick with kids — and a snack the whole family can feel good about.</p>

KAWAIINE Sweet potato snack

Brand: KAWAIINE
Stands :
4 P1633
tokyobal.co.jp/...

Product qualification

Certifications:

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  • Detailed description
  • More info
  • Certifications
  • Exhibitor
  • Brand

Detailed description

KAWAIINE – Sweet Potato Snack

A uniquely crafted snack made from whole Japanese sweet potatoes — skins and all. Amazingly sweet with no added sugar, it's a snack you'll find your hand reaching for again and again.

  • Amazingly sweet, naturally — A unique production method brings out the sweet potato's natural sweetness without any added sugar, leaving you pleasantly surprised it's sugar-free.
  • Just two ingredients — Made simply from sweet potato and rice bran.
  • Rich in dietary fiber — Made using the whole sweet potato, including the skin, which contains yarapin — a natural compound known to support digestion and gut health.
  • A response to food waste — Ibaraki Prefecture is a leading producer of dried sweet potatoes, with an estimated 2,000 tons of peels discarded each year. This product uses the whole potato, skin included — true to its name, "Peel (Kawa) Good (Iine) = Kawaiine."

Features: No added sugar, salt, or oil; no MSG added; free from the top 28 allergens; no preservatives.

A popular pick with kids — and a snack the whole family can feel good about.

  • Product reference
    4571585890158
  • Manufactured by
    TOKYO BAL INC.

More info

Ingredients

Sweet potato, Rice bran



Certifications

Nutrition & dietary products
Gluten free
Food safety
HACCP+
Dairy products, eggs
Vegan
Meat, offal, poultry, game
Halal Certification

Exhibitor

Exhibitor

Tokyobal.Inc

Founded in 2019 in Ibaraki, Japan, KAWAIINE upcycles vegetable by-products into plant-based, gluten-free snacks sold in 4,000+ stores and overseas.

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Brand

Brand

KAWAIINE

KAWAIINE is a brand that focuses on creating delicious and nutritious snacks by using parts of vegetables that are usually discarded, which are rich in nutrients. Their approach is to maximize the nutritional intake from small quantities of food, especially helpful for consumers who need nutrient-dense options. KAWAIINE products emphasize being ethically made, all plant-based, and free from MSG. They strive to upcycle ingredients, turning potential waste into valuable food products. Co-founded by Ryoko Tsutsui, KAWAIINE is driven by personal motivation and a commitment to sustainability and health-conscious eating.