Parent company
EMPIRE EAGLE FOOD CO., LTD.
NO 56-1., ZHONGHE RD
Taichung City
428 Daya Dist - TAÏWAN
Address
No. 56, Zhonghe Rd.,
Daya Dist.,
428 TAICHUNG CITY
TAÏWAN
Parent company
NO 56-1., ZHONGHE RD
Taichung City
428 Daya Dist - TAÏWAN
Taiwan’s trend-setting beverage brand BOBA CHiC once again captured global attention at ANUGA 2025, the world’s largest food and beverage exhibition. Its flagship creation, the Popping Boba Mocktail Kit, was honored in the prestigious Innovation Taste Show, recognizing BOBA CHiC’s leadership in fusing creativity, sustainability, and Taiwan’s unique bubble-tea heritage into a modern drinking experience.
Competing against tens of thousands of brands from over 100 countries, BOBA CHiC stood out for its vision of “Creativity, Cultural Fusion, Sustainability and Experience.” The brand re-imagined Taiwan’s signature popping boba by pairing it with the European trend of non-alcoholic mixology, creating a fun, fashionable, and ready-to-enjoy party drink concept that invites the world to taste Taiwan’s innovation in every sip.
Taiwan’s trend-setting beverage brand BOBA CHiC once again captured global attention at ANUGA 2025, the world’s largest food and beverage exhibition. Its flagship creation, the Popping Boba Mocktail Kit, was honored in the prestigious Innovation Taste Show, recognizing BOBA CHiC’s leadership in fusing creativity, sustainability, and Taiwan’s unique bubble-tea heritage into a modern drinking experience.
Competing against tens of thousands of brands from over 100 countries, BOBA CHiC stood out for its vision of “Creativity, Cultural Fusion, Sustainability and Experience.” The brand re-imagined Taiwan’s signature popping boba by pairing it with the European trend of non-alcoholic mixology, creating a fun, fashionable, and ready-to-enjoy party drink concept that invites the world to taste Taiwan’s innovation in every sip.
Taiwan’s trend-setting beverage brand BOBA CHiC once again captured global attention at ANUGA 2025, the world’s largest food and beverage exhibition. Its flagship creation, the Popping Boba Mocktail Kit, was honored in the prestigious Innovation Taste Show, recognizing BOBA CHiC’s leadership in fusing creativity, sustainability, and Taiwan’s unique bubble-tea heritage into a modern drinking experience.
Competing against tens of thousands of brands from over 100 countries, BOBA CHiC stood out for its vision of “Creativity, Cultural Fusion, Sustainability and Experience.” The brand re-imagined Taiwan’s signature popping boba by pairing it with the European trend of non-alcoholic mixology, creating a fun, fashionable, and ready-to-enjoy party drink concept that invites the world to taste Taiwan’s innovation in every sip.
European shoppers buying a bubble tea drink in Germany now have a clear, measurable reason to choose an aluminum pouch over a can or PET bottle: they pay €0.25 less at the till. That packaging decision just won BOBA CHiC, the Taiwan-based bubble tea brand exporting from its own factory in Taichung to over 50 countries, third place in the Innovazione di Packaging (Packaging) category at Better Future Award 2026 — organized by Italian retail trade media GDOWeek and Mark Up during TUTTOFOOD 2026 at Fiera Milano Rho, May 11–14.
The winning entry: BOBA CHiC's full Fruit Tea Pouch Drink range — every flavor featuring popping boba and coconut jelly — packaged in stand-up aluminum pouches instead of the cans and PET bottles that still dominate Europe's beverage shelves. This is the first podium spot for a Taiwanese bubble tea brand in the Better Future Award packaging category.
European shoppers buying a bubble tea drink in Germany now have a clear, measurable reason to choose an aluminum pouch over a can or PET bottle: they pay €0.25 less at the till. That packaging decision just won BOBA CHiC, the Taiwan-based bubble tea brand exporting from its own factory in Taichung to over 50 countries, third place in the Innovazione di Packaging (Packaging) category at Better Future Award 2026 — organized by Italian retail trade media GDOWeek and Mark Up during TUTTOFOOD 2026 at Fiera Milano Rho, May 11–14.
The winning entry: BOBA CHiC's full Fruit Tea Pouch Drink range — every flavor featuring popping boba and coconut jelly — packaged in stand-up aluminum pouches instead of the cans and PET bottles that still dominate Europe's beverage shelves. This is the first podium spot for a Taiwanese bubble tea brand in the Better Future Award packaging category.
European shoppers buying a bubble tea drink in Germany now have a clear, measurable reason to choose an aluminum pouch over a can or PET bottle: they pay €0.25 less at the till. That packaging decision just won BOBA CHiC, the Taiwan-based bubble tea brand exporting from its own factory in Taichung to over 50 countries, third place in the Innovazione di Packaging (Packaging) category at Better Future Award 2026 — organized by Italian retail trade media GDOWeek and Mark Up during TUTTOFOOD 2026 at Fiera Milano Rho, May 11–14.
The winning entry: BOBA CHiC's full Fruit Tea Pouch Drink range — every flavor featuring popping boba and coconut jelly — packaged in stand-up aluminum pouches instead of the cans and PET bottles that still dominate Europe's beverage shelves. This is the first podium spot for a Taiwanese bubble tea brand in the Better Future Award packaging category.
European shoppers buying a bubble tea drink in Germany now have a clear, measurable reason to choose an aluminum pouch over a can or PET bottle: they pay €0.25 less at the till. That packaging decision just won BOBA CHiC, the Taiwan-based bubble tea brand exporting from its own factory in Taichung to over 50 countries, third place in the Innovazione di Packaging (Packaging) category at Better Future Award 2026 — organized by Italian retail trade media GDOWeek and Mark Up during TUTTOFOOD 2026 at Fiera Milano Rho, May 11–14.
The winning entry: BOBA CHiC's full Fruit Tea Pouch Drink range — every flavor featuring popping boba and coconut jelly — packaged in stand-up aluminum pouches instead of the cans and PET bottles that still dominate Europe's beverage shelves. This is the first podium spot for a Taiwanese bubble tea brand in the Better Future Award packaging category.