INNOVATION, BUSINESS AND INTERNATIONAL TRADE ON THE RISE AT SIAL Paris 2016
Ever faithful to its slogan “look deeper”, and to celebrate World Food Day, SIAL made Paris the food planet capital for innovation by organising the conference “Sustainable Food and Innovation – the 21st-century Challenge” at the Quai d’Orsay (French Foreign Affairs Ministry). It allowed all the sectors concerned to share practical and inspiring initiatives to address the global food challenge – something that will undoubtedly kick-start a new era. It also made the event an invaluable tool for discerning sustainable consumption patterns. Under the guidance of its partners Fancy Food Show, XTC world innovation, KANTAR TNS and the 28 World Tour partners, SIAL Innovation has undoubtedly reinforced the legitimacy and expertise of SIAL in terms of perspective and foresight.
SIAL is an effective place to perform business: it acts as both a laboratory and an observatory for supply and demand, in all languages (for food innovation, trends and business opportunities), and ultimately ends with full order books.
SIAL Paris has also played an important role in facing major market challenges and enhancing the dynamism of the food industry on an international level by getting numerous dignitaries, government members, minsters, politicians and scientists (on official visits) to think about the future of food – thus opening the debate around key themes such as the future of the sector in France and in the world.
SIAL Paris, LIVE INSPIRATION
At the heart of the show, the SIAL TV studio welcomed the movers and shakers of the food world. Hundreds of onlookers watched interviews, roundtables, debates and conferences each day during the 5-day event.
In the halls, 250 events brought the fair to life, highlighting the challenges of the food industry and attempting to provide the answers. Led by the Michelin-starred chef Joël Robuchon (the event’s patron), La Cuisine celebrated the expertise of international chefs, who tantalised the taste buds of hundreds of guests. The new drinks hall, 5C, was inaugurated with a pyramid of champagne and cocktail competitions, while barbecues and cooking demonstrations paid tribute to the gastronomic specialities of Latin America in hall 8.
EXCEPTIONAL WELCOME TOOLS FOR VISITORS
Apps, geo-localisation, match-making, themed trails, programmes, SIAL Innovation guide and directory, business areas, connected relaxation zones, a concierge service, SIAL Shop, shuttles within the park… SIAL Paris 2016 multiplied its tools and services to help visitors optimize their visit, thus “guiding” professionals towards the parts of the show they really needed.
SIAL Network is the world’s largest network of food and drink fairs. Its 7 regular salons (SIAL Paris, SIAL Canada Montreal and Toronto, SIAL China, SIAL Middle East, SIAL ASEAN Manilla and SIAL InterFOOD in Jakarta) bring together 14 045 exhibitors and 324 400 visitors from 194 countries. Follow SIAL Network on Twitter, LinkedIn, Youtube, www.sialparis.com - www.sial-network.com
The SIAL network covers other fairs across the globe, including:
Toronto: 2-4 May 2017
Montreal: 2-4 May 2018
SIAL Middle East
Abu Dhabi: 5-7 December 2016
Shanghai: 17-19 May 2017
Manilla: 7-9 June 2017
Jakarta: 9-12 November 2016
SIAL Paris will be back from the 21 to 25 October 2018