WHY EXHIBIT AT SIAL PARIS AND FOR WHAT BENEFITS?

More than just a trade show, SIAL Paris is a unique opportunity for food & beverage industry professionals to reach a wide audience and showcase the latest innovations across different industries.

#1 Target potential partners

SIAL provides a unique platform to meet key contacts, with 40% of participants being CEOs or Directors and our program comprising of 8,000 Top Buyers having an investment portfolio of at least 50 billion euros. With over 60 years of experience as a business catalyst, SIAL offers new exclusive services that enhance the quality of your meetings.

#2 Expand your horizons

If you want to conquer France or expand your business in Europe, Asia, or America, consider attending SIAL Paris, the world's largest export platform.
With over 70% of international visitors from 200 countries and all French distributors present at the event, it provides the perfect opportunity to boost your success. On average, exhibitors record 200 appointments during the show, which leads to profitable ROI*.

So, take the chance to register and meet the right contacts to expand your network.

*According to UNIMEV, for 1 euro invested, taking part in a trade show enables companies to generate an average of 10 euros in sales!

#3 An engaged audience in search of new products

As the food industry reinvents itself to adapt to a world in transit, as consumers become more discerning, they demand innovative food products. SIAL Paris is the perfect opportunity to present your latest products to new markets. Enter the SIAL Innovation competition to gain extra exposure for your products and your company!
The event highlights the latest global market trends and showcases over 2,500 innovations. 9 out of 10 visitors consider SIAL Paris to be strategic for their company, so make the most of this captive market to enhance your business opportunities.

#4 Boost your visibility

With more than 1,000 journalists from 57 countries, 1,500 media clipping in France, 18 million people informed by marketing campaigns, and international communications campaigns in over 60 countries - SIAL Paris' global reach is unrivaled.

Maximize your exposure with additional promotional tools, such as access to our social media community of nearly 80,000 followers or our website, which receives over 1.5 million unique visits annually.

SIAL Paris hosted 100 official delegations, 10 ministerial visits, and 50 ambassadors at its last edition. Take advantage of this powerful tool for economic diplomacy to raise your profile during the show.

2,500

innovations are presented at every edition of SIAL Innovation

1,000

journalists from 57 countries

18M

people reached by marketing campains

1,500

media clippings in France

Contact our team

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Your new partners present at SIAL Paris

Import / Export

Brands of Britain, Eurofood, Fromi, Maresi, Solinest, ...

Retail and distributors

Aldi, Auchan, Carrefour, Coof, Costco Wholesale, Lidl, Intermarché, Mercadona, Rewe, Système U, Walmart, ...

Catering / Food service

Accor Hotels, Autogrill, Compass Group, Elior, Louvre Hotel Group, Marriott, Mcdonald's Newrest, Qatar Airways, Sodexo, Thalys, TransGourmet, the Walt Disney Company, ...

"If any company wants to launch and introduce a new product at the global level, this is the place to be."

Antonio ELLEK

President of Elma Farms